Simplify and Elevate Your Giving Programs

We help you refine your cause preferences and impact intentions to zero-in on the right types of nonprofits for your brand (for example, “education” doesn’t mean the same thing to everyone!). This helps us go beyond the usual suspects to carefully vet and curate organizations that match your brand, customers and local communities — and help you show up when it counts in times of disaster, crisis, or celebration.

Our personal relationships in the space and one-of-a-kind database of rigorously-vetted nonprofits organized by cause, hyper-local geographies, populations served, BIPOC and female leadership, size, reputation and dozens more factors allow us to activate the right relationships on your behalf. We tailor nonprofit vetting to meet your needs, from standard IRS reviews to in-depth reviews of social media, news, financials and other factors important to you. 

We also offer our unique expertise and methodology to foundations and family offices seeking guidance on grantees who support their philanthropic passions and impact goals at the local or national level.

Our Branded Impact Funds are Donor Advised Funds within Simple Generosity that help you jumpstart charitable giving and support the nonprofits you care about under your brand’s umbrella – without the hassle and cost of starting and managing a new 501c3 organization or corporate foundation.

We make it easy to send donations to dozens (even thousands) of nonprofits at once through a Donor Advised Fund and one agreement with Simple Generosity and one payment request.

We do the paperwork, donations go to your designated beneficiaries, and you receive a full accounting of all payments made. We track down uncleared paper checks or failed electronic payments and contact the nonprofits to get it right – reaching small but important nonprofits that have not (or will not) sign up for larger automated services.

We help companies refine their charitable giving strategy and messaging and strategize where to best integrate charitable impact in loyalty programs, employee engagement initiatives or cause marketing campaigns. 

We offer all clients collective expertise and connections with trusted innovators in the space for help with everything from best-in-class cause marketing apps to mission-driven media to influencer engagement. 

Not everyone has a genuine statistician on their team, but we do! Our statistical data analysis provides detailed insights into customer or employee preferences by region, cause-related moments and other factors to help you optimize and amplify impact -- and win more internal support for your work.

Charity compliance can be painful given ever-changing fundraising rules and regulations across states. We keep it simple. Instead of managing contracts and paperwork for dozens or hundreds of beneficiaries, you have only one: Simple Generosity. Our Donor Advised Fund makes donations to your designated beneficiaries and can also be integrated with online voting, loyalty point distribution, auctions and other fundraising initiatives.