Helping Big Brands and Smart Start-ups Save Time and Give Well
Select Client Collaborations
Target
We are now in our fifth year working with Target to manage the community impact component of the Target Circle loyalty program. We provide quarterly curation of highly vetted, hyper-local nonprofits tailored to communities in the 1,900+ markets Target serves, manage donation payments, handle fundraising compliance and provide data-driven insights through statistical analysis of program data. When natural disasters hit or social justice movements call for urgent action, we research and activate partnerships with hand-picked organizations at the neighborhood level — strengthening loyalty and increasing impact. Tens of millions of Target guests vote for their favorite causes each quarter. Together we’ve distributed $32M+ and made a meaningful difference where Target guests live. Learn more or sign up for Circle in your community here!
"Simple Generosity has been an invaluable partner in creating what Target Circle is today — from engaging local nonprofits that truly resonate with our Guests and the communities they live in, to always looking for ways to innovate and making a complex giving program look and feel easy."
— Target Corporate Impact Executive
DailyKarma
DailyKarma’s Shop for Good platform is Shopify’s #1 cause marketing app, providing flexible e-commerce giving for brands from L’Oreal to Selena Gomez’ Rare Beauty. We help DailyKarma keep dozens of client cause marketing programs running seamlessly — managing donation distributions, nonprofit vetting and fundraising compliance across a dynamic, ever-evolving group of nonprofits from Black Girls Code to The Nature Conservancy. We are also DailyKarma’s partner in spotlighting uncommon, high-impact nonprofits advancing causes from conservation to gender equity.
IfOnly
We helped IfOnly (since acquired by Mastercard) spend less time on the details and more time on their relationships with talent, nonprofits, and customers as part of its marketplace for celebrity experiences for good. We handled donation payments, vetting, compliance and onboarding for national and international nonprofits aligned with high-profile celebrities from the Rolling Stones to Rachel Zoe to Harrison Ford — always nimble and keeping pace with entertainment industry timelines and demands.
All Parents Welcome
We teamed up with the founder of the acclaimed DILF (Dad I'd Like to...Friend) podcast to support the creation of a new nonprofit called All Parents Welcome (APW), a coalition of parents working to build more support and inclusivity within parenting culture. The organization envisions a world with more support for birthing moms, but also for non-birthing parents, including parents through adoption, surrogacy and marriage, many members of the LGBTQ+ community and dads. We partner with APW as a fiscal sponsor and strategic advisor, providing guidance on communications and cause marketing partnerships. Stay tuned for big things from this small but mighty organization — and sign up to join the movement here!
Ribon
Awarded by the Gates Foundation as one of the world's most innovative donation technologies and selected by Blackbaud for its new Social Good Startup Accelerator, Ribon gives companies a fresh and fun new way to engage customers and employees through donation "tickets" they can use to support the nonprofit projects of their choice. We work with Ribon to refine industry positioning and collaborate on strategic communications as they expand from Brazil to the U.S. and beyond.
“Working with you was a total game changer. Your flexibility, incredible service and expertise helped us streamline fundraising logistics and allowed us to focus on our core business”
IfOnly VP, Cause Partnerships